Effective Fitness Programs for Older Adults explores the diversity of the older-adult population, while identifying key strategies to make fitness programming for this unique group more effective. The DVD details how to meet the diverse physical, social, and emotional needs of the majority of sedentary older adults. Among the topics covered: taking an individualized approach, meeting social and emotional needs, creating an appropriate environment, sustaining efficient and reliable systems, attracting the customer, and concluding points. Produced in cooperation with IDEA Health & Fitness Association.